Focus More On Your Passion

“We All Need One Another.” Freelance Tattoo Artist & Illustrator Wiji Lacsamana Believes Closer Collaboration is the Future: #ATimeForHOPE Special Feature 

  • Evan Tan 

Tattoo artist, illustrator, and Taxumo community member Wiji Lacsamana envisions a brighter future after the Covid-19 pandemic, and muses on how we can pick ourselves up from this challenge, and take the opportunity to create a better world. She shares her story below:  I am Wiji Lacsamana, 35, based in… Read More“We All Need One Another.” Freelance Tattoo Artist & Illustrator Wiji Lacsamana Believes Closer Collaboration is the Future: #ATimeForHOPE Special Feature 

What You Basically Need to Know About Facebook Ads

What You Basically Need to Know About Facebook Ads

As part of our mission to help you focus more on your passion, we at Taxumo will be inviting various experts here on our blog to guide you on how to grow your business effectively. 

Below, digital marketing specialist Julian Cañita explains how Facebook ads can be a great platform to reach your potential market.

So you want to run Facebook ads for your business?

That’s great!

As a Facebook Ads Specialist, I understand the power of using the platform as a way to grow businesses and how effective it can be. So if you are just planning to start on using Facebook ads, this piece is for you!

In this quick guide, I’ll teach you the very basics of the Facebook ad platform so you can get started.

Before continuing, I would recommend that you access your Facebook ads manager account. Take a quick look around and even do some tests yourself. This will help you better understand the points I’m about to lay out.

Once you’ve done that, then we’re okay to proceed.

Read MoreWhat You Basically Need to Know About Facebook Ads

Taxumo Heroes: Why Paying His Income Tax Won’t Stop Raffy from Pursuing His Passion 

  • Evan Tan 

Taxumo Hero Raffy Vicente

It wasn’t always living a life he truly wanted for himself.

Before Raffy Vicente set out to build his own consultancy firm, he was working full-time as an employee for almost a decade.

He yearned for something more fulfilling, career-wise: a level-up of some sort. That was the time he decided that it was time for a change.

But while it was the desire for freedom that had made him leave, it was ultimately his burning passion and relentless drive that eventually built and grew his company, RV Marketing Services.

Below, Raffy recounts his rewarding journey from leaving the corporate world to joining the growing pool of successful entrepreneurs who continue to defy their comfort zones, in the name of following and living out their passions:Read MoreTaxumo Heroes: Why Paying His Income Tax Won’t Stop Raffy from Pursuing His Passion 

Taxumo Heroes: The Passion That Drives Rach of Treehouse Yoga

  • Evan Tan 

While it took more than a decade for Rachel Limjoco-Bonifacio of Treehouse Yoga to trade high heels and office swivel chairs for bare feet and yoga mats, she has always been focused on one thing: her passion for teaching.

After thirteen years in the corporate world (the last few years of that, as a training manager in UnionBank of the Philippines), she decided that it was time to make a career shift.

And this is when she discovered something bigger and crazier to fuel her passion.

Below, Taxumo Hero Rach shares the secret to facing one’s weaknesses (and other nuggets of advice for every Filipino small business owner and self-employed professional who’s dreaming of doing something amazing.)

Read MoreTaxumo Heroes: The Passion That Drives Rach of Treehouse Yoga